The terms "Big Beautiful Women" and "BBW" were coined by Carole Shaw in 1979, when she launched BBW Magazine, a fashion and <a target="_blank" rel="ugc" href="https://en.m.wikipedia.org/wiki/Lifestyle_magazine">lifestyle magazine</a> for "<a target="_blank" rel="ugc" href="https://en.m.wikipedia.org/wiki/Plus-size_model">plus-size</a>" women.<a target="_blank" rel="ugc" href="https://en.m.wikipedia.org/wiki/Big_Beautiful_Woman#cite_note-BBWMH-2"> </a>BBW Magazine trademarked the term "Big Beautiful Woman", which was later transferred to Dimensions Magazine.

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